Emerging Theme at SXSW 2019: Are We Solving for the Real Problem?

“Sometimes the deepest questions are the simplest questions.” Safi Bahcall during his SXSW 2019 presentation, LOONSHOTS: How to Nurture the Crazy Ideas that Transform Industries We’ve been told that product/market fit is one of the most important steps for any…

SXSW 2019 – Day 4 – Lessons Learned/Lessons Remembered

SXSW Day 4 was great. The days are long and these posts are getting a bit more succinct. Themes that continue to emerge are: givers, play, stoics/stoicism, humor, laughter (including laughing at one’s self), intentionality, and doing the work. Enjoy…

SXSW 2019 – Day 3 – Lessons Learned/Lessons Remembered

Whew! Day 3 was another day packed with a variety of lessons learned. Themes of stoicism, play, storytelling, and courage continue to emerge. I am so grateful I can share these experiences with you! Here are my lessons learned for…

JG Notes: Growth Hacker Marketing by Ryan Holiday

I recently finished Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising by Ryan Holiday. Although it’s a quick read, Holiday packs in several techniques for growth hacking your next product launch, business, book, or [insert…

LatinX Communities Need Access to Healthy Products Too

A couple years ago, my mom was looking for some newer vegetarian items at her neighborhood grocery store. She went to the small section of the same aisle where the store typically carried it’s healthy food products. When she couldn’t…

What you really need to focus on to grow your business (No, it’s not tactics)

The other day, I attended a luncheon where the topic was creating a niche message for your targeted clients. Towards the end of the presentation, the speaker told us about a unique way that she uses the scientific method for…

Here’s how to save your business hundreds or even thousands of dollars over its lifetime

A few weeks ago, I met with a prospective client and listened to the problems that he wanted me to help him solve. After listening intently while quickly typing notes on my laptop, I recommended a book,┬áThe Partnership Charter: How…