A New Approach to Problem-Solving

If we built teams and companies with people from diverse educational backgrounds, from the Humanities to the Sciences, we could solve the toughest problems we face as a society, such as climate change and gender equity. But before we can…

JG Notes: Steal Like an Artist by Austin Kleon

Steal Like an Artist: 10 Things Nobody Told You About Being Creative by Austin Kleon is a quick read, packed with several ideas and practical advice. At first glance, it looks like an unassuming book because of its size at 140 pages. However, Kleon fills it with helpful…

JG Notes: Growth Hacker Marketing by Ryan Holiday

I recently finished Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising by Ryan Holiday. Although it’s a quick read, Holiday packs in several techniques for growth hacking your next product launch, business, book, or [insert…

What you really need to focus on to grow your business (No, it’s not tactics)

The other day, I attended a luncheon where the topic was creating a niche message for your targeted clients. Towards the end of the presentation, the speaker told us about a unique way that she uses the scientific method for…